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Social media marketers

Infographic: 6 Best Practices For Social Media Posts

Growing on social media doesn’t have to be rocket science! Learn simple strategies and the best practices for social media posts. Billions of people are on social media as you’re reading this. Whether they are posting, liking, following, commenting, or...

March 28, 2020, by

Social media marketers

11 Types of Facebook Ads And How To Use Them

Facebook Ads give businesses a competitive advantage when used correctly. In order to have a sound Facebook Ad Strategy, it’s essential to have knowledge of the different types of Facebook Ads and Facebook Ad design. When used correctly, the value...

March 26, 2020, by

Social media marketers

Setting Facebook Ad Goals for the Most Effective Campaign

Don't waste your time creating Facebook campaigns that fail. We've done our research on Facebook Ads, and a common issue we come across is the lack of focus when setting campaign goals. Before creating an ad, you need to determine...

March 20, 2020, by

Social media marketers

Which Facebook Ad Formats to Use with Examples

The best way to get results from your Facebook Ads is by creating an experience for your audience. With the platform having the capability to reach your specific target market, this can be so easy to do. Facebook gives advertisers...

March 20, 2020, by

Social media marketers

Is Facebook Audience Network Worth It?

Facebook Audience Network announced that beginning April 11, 2020, the platform would no longer accept requests for web and in-stream placements for ads. This may puzzle most business owners and marketers that aren't even aware of what Facebook Audience Network...

March 20, 2020, by

Social media marketers

The Right (and Wrong) Ways to Do Facebook A/B Testing

If you’re not A/B testing your Facebook Ads, you’re wasting your hard-earned dollars. There is no cookie-cutter method in advertising on Facebook. It takes time and research to craft Facebook Ads that generate results. And one way to gear your...

March 20, 2020, by

Social media marketers

Boost Post vs. Facebook Ad

Facebook Ads versus boost posts — do you know the difference? Advertising on Facebook offers marketers two options: Facebook Boost Posts and Ads. But which one is the most effective in getting more engagement or conversions? How can businesses use...

March 20, 2020, by

Social media marketers

Online Advertising: Facebook Ad vs Google Ad

Should I invest in Facebook Ads or Google Ads?  Advertisers are looking for channels to promote their products or services but don't know is they should go for Google Ads vs Facebook Ads. Apparently, the question comes from the lack...

March 20, 2020, by

Social media marketers

How to Find Your Perfect Facebook Target Audience

The options for Facebook Ad targeting are endless. So, how do you know if you’re doing it right?  Seven million active advertisers use Facebook Ads to reach, communicate with, and convert users. And that’s because this social media giant has...

March 20, 2020, by

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