Best Logo Design Companies: Top 5 Services for Your Brand

TLDR: Looking for a logo design company? Penji leads the pack with unlimited designs, fast turnarounds, and affordable monthly plans. Other solid picks include Pentagram for enterprise brands, Digital Silk for tech companies, 99designs for design contests, and Designhill for budget options. Your choice depends on your budget, timeline, and how much design work you need.

The best logo design companies in 2025 are Penji, Pentagram, Digital Silk, 99designs, and Designhill. Penji offers the best value with unlimited designs, 24–48 hour turnarounds, and plans starting at $399/month. Pentagram leads in premium branding. Designhill starts at $129, and 99designs uses a crowdsourced model.

Why Your Logo Matters More Than You Think

Your logo is probably the first thing people see when they encounter your brand. Whether someone’s scrolling through Instagram, walking past your storefront, or opening an email from you, that little visual mark does a ton of heavy lifting.

But here’s the thing, creating a great logo is harder than it looks. You need something memorable, versatile, and unique enough to stand out from the hundreds of competitors in your space. That’s where professional logo design companies come in. These teams eat, sleep, and breathe visual branding. They know what works, what doesn’t, and how to create something that’ll look just as good on a billboard as it does on a business card.

So, which companies are actually worth your time and money? After looking at dozens of options, we’ve narrowed it down to five solid choices. Whether you’re a startup on a tight budget or an established company ready for a rebrand, one of these best logo design companies should fit the bill.

The 5 Best Logo Design Companies

1. Penji: Best Overall for Unlimited Design Needs

If you want the most bang for your buck, Penji is tough to beat. This isn’t your typical one-and-done logo project. Penji works on a subscription model, which means you pay a flat monthly fee and get unlimited design projects and revisions. Yes, unlimited.

What makes Penji stand out:

Penji pairs you with a dedicated designer who gets to know your brand inside and out. The more you work together, the better they understand your style. Most design requests come back within 24-48 hours, which is pretty fast when you compare it to traditional agencies that might take weeks.

The platform itself is super user-friendly. You submit requests through their dashboard, leave feedback directly on the designs, and download files when you’re happy. No endless email chains or confusing revision processes.

You’re not limited to just logos either. The subscription covers everything from modern logo designs to social media graphics, website mockups, and marketing materials. If you need ongoing design work beyond your logo, that’s where the unlimited model really shines.

Who should use Penji:

Small businesses, marketing agencies, and startups that need ongoing design work. If you’re constantly creating social media graphics, updating marketing materials, or tweaking your branding, this subscription model saves you money compared to hiring a full-time designer.

Big names like Lyft, Reebok, and the University of Pennsylvania trust Penji with their design work. That should tell you something about the quality you can expect.

2. Pentagram: Best for Premium, High-End Branding

Pentagram is one of those names that makes designers nerd out. This isn’t a company you hire for a quick logo. They’re the ones you call when you need a complete visual identity overhaul and have the budget to match.

What makes Pentagram special:

The company operates as a partnership, with 24 partners who are all invested in the business. This means every project gets attention from people who genuinely care about the outcome. Their portfolio includes work for the New York Times, Mastercard, Windows, and MIT Media Lab.

Pentagram excels at creating iconic logos that feel timeless. They’re not chasing trends. They’re building brand identities that’ll still look fresh ten years from now.

Pentagram doesn’t publish their prices, which usually means “if you have to ask, you probably can’t afford it.” Expect to pay several thousand dollars at minimum. They’re designed for medium to large businesses with serious branding budgets.

Who should use Pentagram:

Established companies, public institutions, nonprofits with substantial funding, and brands ready to invest heavily in their visual identity. If you’re a scrappy startup, you might want to bookmark Pentagram for when you hit your Series B.

3. Digital Silk: Best for Tech Companies and Digital Brands

Digital Silk brings a full-service approach to logo design. They don’t just hand you a logo and call it a day. They think about how your branding works across websites, apps, and digital marketing campaigns.

What makes Digital Silk different:

Founded in 2015, Digital Silk has offices in New York, San Diego, Miami, and Chicago. They specialize in tech branding, which means they understand how logos need to function in digital spaces. They’ll make sure your logo looks crisp on retina displays, works as a favicon, and scales properly for different platforms.

Beyond logo design, they handle web design, web development, and digital marketing. So if you need a logo and a new website to go with it, they can tackle both.

Who should use Digital Silk:

Tech startups, SaaS companies, and digital-first brands that need their logo to work seamlessly across websites, apps, and online platforms. If your business lives primarily online, Digital Silk gets it.

4. 99designs: Best for Design Contests and Multiple Options

99designs takes a completely different approach. Instead of working with one designer, you launch a design contest where multiple designers submit ideas. You pick your favorite and only pay for that design.

How 99designs works:

You create a design brief explaining what you need. Designers from around the world submit concepts. You give feedback, and designers revise their work. At the end of the contest (usually 7 days), you choose a winner and get the final files.

The contest format means you see lots of different styles and ideas. If you’re not sure what you want, this can be helpful. You get to compare options before committing.

Who should use 99designs:

Companies that want to see lots of options before deciding. People who like having choices and don’t mind sorting through submissions. Businesses with a clear budget for a one-time logo project.

5. Designhill: Best Budget-Friendly Option

If money’s tight but you still want a custom logo, Designhill offers packages starting at $129. You won’t get the unlimited revisions of Penji or the prestige of Pentagram, but you’ll get a professional-looking logo without breaking the bank.

What you get:

Designhill’s basic package includes initial logo concepts, a set number of revisions, and final files in multiple formats. They also offer logo contests similar to 99designs if you want more options.

The company has won over 15 design awards and works with businesses across various industries. They promise 100% satisfaction with unlimited revisions on certain packages.

Higher tiers include more concepts, faster delivery, and additional branding elements like business cards and social media kits.

Who should use Designhill:

Startups on a shoestring budget, side hustles, small local businesses, and anyone who needs a decent logo but can’t justify spending thousands. The quality won’t match high-end agencies, but it’s solid for the price.

How to Choose the Right Logo Design Company

Here’s what you need to think about before picking a company from this list of best logo design companies:

Budget reality check: Be honest about what you can afford. Penji makes sense if you need ongoing design work. Pentagram makes sense if you’ve got serious funding. Designhill makes sense if you’re bootstrapping.

Timeline: Need something tomorrow? Penji’s 24-48 hour turnaround wins. Can you wait a few weeks? Then you have more options. Traditional agencies like Pentagram might take months.

Scope of work: Just need a logo? 99designs or Designhill could work. Need a logo plus tons of other design work? Penji’s unlimited model pays for itself fast. Need a complete brand overhaul? Pentagram or Digital Silk.

Communication style: Do you want lots of back-and-forth? Penji’s dedicated designer model works great. Prefer to see multiple options upfront? Try 99designs. Want strategic guidance from seasoned professionals? Go premium with Pentagram.

Design complexity: Simple text-based logo? Most companies can handle it. Need something intricate with custom illustrations? You’ll want a higher-tier service. Understanding different logo style ideas can help you articulate what you’re looking for.

Making Your Logo Work for You

Once you’ve got your logo, the real work begins. A great logo needs to work across different contexts. Your chosen designer should provide files in multiple formats: vector files (AI, EPS) for printing, PNG files with transparent backgrounds for web use, and JPG files for general use.

Make sure you actually own the rights to your logo. Most reputable companies transfer full ownership once you pay, but always check the fine print. You don’t want surprises down the road.

Build a simple brand guide that shows how to use your logo correctly. Include spacing requirements, color codes, and examples of what not to do. This keeps your branding consistent as your business grows.

Conclusion

Picking from the best logo design companies comes down to matching your needs with what each company does well. Penji dominates if you need ongoing design support and want flat-rate pricing. Pentagram wins for prestige and enterprise-level branding. Digital Silk excels with tech companies. 99designs works for people who want options. Designhill fits tight budgets.

Most importantly, don’t rush this decision. Your logo sticks with your company for years. Take time to review portfolios, read actual customer reviews, and maybe even chat with a few companies before committing. A few extra days of research now saves you from an expensive rebrand later.

Whatever you choose, remember that a logo is just the beginning. How you use it, where you place it, and how consistently you apply it matters just as much as the design itself. Pick a company that understands that, and you’ll be in good shape.

Ready to Get Your Logo Designed?

Stop putting off this decision. Your business deserves a professional logo that makes people stop and take notice.

If you need ongoing design work and want the best value, start with Penji’s 15-day trial. Their unlimited model and fast turnarounds make them the top choice for most businesses. You can test them out and cancel if it doesn’t work. Learn more about custom logo design services and see if Penji’s approach fits your needs.

For those with bigger budgets who want premium branding, reach out to Pentagram or Digital Silk. Be ready to invest more money and time, but expect exceptional results.

Whatever you choose, get started today. Every day you wait is another day your business operates with a logo that doesn’t represent you well. Your future customers are waiting to meet your brand. Make sure your logo gives them a great first impression.

Frequently Asked Questions

How much should I spend on a logo?

Depends on your situation. Budget options start around $100-$300. Mid-range services run $500-$2,000. High-end agencies charge $5,000+. For most small businesses, spending $500-$1,000 gets you quality work without overkill.

Do I own my logo after paying for it?

Usually, yes. Most professional companies transfer full rights after payment. Always confirm this in writing before starting. You should receive source files and have permission to modify your logo however you want.

How long does logo design take?

Quick services like Penji deliver in 24-48 hours. Standard turnaround is 1-2 weeks. Complex projects at premium agencies might take 4-8 weeks. Contest platforms like 99designs typically run for 7 days.

What file formats should I receive?

At minimum: AI or EPS (vector files for printing), PNG (transparent background for web), and JPG. Also helpful: SVG (for websites), PDF (for sharing), and different size variations. Make sure you get both color and black-and-white versions.

Can I change my logo later?

Sure, but think carefully before doing it. Rebranding confuses customers who recognize your current logo. Small tweaks are fine. Complete overhauls should happen only when absolutely necessary or part of a bigger business pivot.

What if I don’t like what the designer creates?

Reputable companies include revisions. Penji offers unlimited revisions. Others include 2-5 rounds typically. Be specific with feedback. Instead of “I don’t like it,” say “the font feels too playful for our industry.” Better feedback gets better results.

Should I use a logo maker tool instead?

DIY tools like Canva work okay for temporary solutions or extremely tight budgets. But they use templates, which means your logo might look similar to competitors. Professional designers create something unique to your brand. Worth the extra cost if you’re serious about your business.