Good quality graphic design isn’t cheap. Professional designers know what prices to set to provide clients with exceptional graphic design work for their business or branding. However, high-quality graphic design can be affordable with the right freelancer or graphic design service. You can save money and time by purchasing a graphic design package. What is a graphic design package, and what’s included in a package?

What is a Graphic Design Package?

A graphic design packages encompass multiple graphic design assets or visuals in one collection. For instance, a company can offer a branding package that includes:

  • Logos
  • Business cards
  • Stationeries
  • Email and social media templates
  • Website design
  • Brand design guide
  • Brochures
  • Letterheads
  • Envelopes

Meanwhile, some graphic design companies offer packages based on pricing. For example, Penji has a subscription plan with 80+ designs allowed for requests. You can opt for a graphic design service like Penji when you have a high design volume regularly.

How Much is a Graphic Design Package?

A graphic design package depends on the company and design inclusions. Here are the prices of various graphic design packages.

Unlimited Graphic Design Services

Unlimited graphic design services don’t offer “packages.” Instead, they have subscription plans where users can request multiple designs in one plan. However, since they follow a subscription model, expect that you can’t request some design types on some plans. Here are the prices for some unlimited graphic design services.

Penji

Penji has three subscription tiers: Starter, Marketer, and Agency. Here are the inclusions per plan.

Starter – $499/mo

  • 80+ design services
  • Branding designs
  • Illustrations
  • Ad creatives
  • Real-time chat
  • 1 to 2-day delivery time

Marketer – $995/mo (Everything in Starter, plus:)

  • 100+ design services
  • Pro illustrations
  • Web designs
  • Presentation designs
  • Same-day delivery
  • Talent discovery
  • Dedicated team

Agency – $1497 (Everything in Marketer, plus:)

  • 120+ design services
  • Motion graphics

Flocksy

Flocksy also has three plans. These are the Silver, Gold, and Platinum plans. Here’s what’s included in these plans.

Silver – $499/mo

  • Graphic design
  • Custom illustration
  • 3 users
  • 5 buckets
  • Zapier integration
  • Canva delivery
  • 24 to 48-hour turnaround
  • Automated project queue

Gold – $995/mo (Everything in Silver, plus:)

  • Logos and branding guides
  • Presentation design
  • Video editing
  • Motion graphics
  • Copywriting
  • 10 users
  • 15 buckets
  • Expedited turnaround
  • Dedicated project manager
  • Real-time collaboration
  • Double output

Platinum – $1695/mo (Everything in Gold, plus:)

  • Virtual assistants
  • 20 users
  • 30 buckets
  • Triple output
  • Make requests via audio & video
  • Figma delivery

ManyPixels

ManyPixels also has three plans: Advanced, Business, and Designated Designer.

Advanced – $549/mo

  • 1 daily output
  • 1 to 2-day delivery
  • Graphic and website design
  • Illustrations

Business – $999/mo (Everything in Advanced, plus:)

  • 2 daily outputs
  • Next-day delivery
  • Motion graphics

Designated designer – $1299/mo (Everything in Business, plus:)

  • Designated designer
  • Real-time Slack communication

Freelancer

Most freelancers offer one-off designs. However, those that offer packages have limited design services available. Plus, you must contact them for a quote. Here’s what you can expect when working alongside a freelancer for graphic design packages.

Rates are based on multiple freelance sites like Upwork, Fiverr, and PeoplePerHour.

Hourly: You can buy graphic design packages on an hourly basis from $15/hr. You must talk to your graphic designer about your design requirements and budget.

Per project: You can purchase graphic design packages starting from $30 per project. Some graphic designers have specific inclusions. Choose which works well for your preferences and budget.

Design Contests

Even though design contests are ideal for one-off design projects, some design contests offer packs. However, expect that these design contests offer limited design services for some packs. Here are the prices for design contests.

99Designs

99Designs offers various graphic design packages. All packs have the logo included.

  • Brand identity pack – from $599
  • Social media pack – from $399
  • Full-service brand pack – from $3,999

Brand identity pack inclusions:

  • Logo
  • Stationery designs (business card, letterhead, envelope)
  • Facebook cover

Social media pack inclusions:

  • Logo
  • Facebook cover
  • Twitter header
  • YouTube background

Full-service brand pack inclusions:

  • Logo
  • Brand guide
  • Font & color
  • Business card
  • Letterheads
  • Social media headers

However, you can pair a logo with the following:

  • Brand guide – from $429
  • Business card – from $449
  • Website – from $1,399

Designhill

Like 99Designs, DesignHill adds logos to their packs. Here are the packs for this design company:

  • Logo & brand identity – from $599
  • Social media pack – from $499

Brand identity pack inclusions:

  • Business card design
  • Envelope design
  • Facebook card design
  • Letterhead
  • Logo design

Social media pack inclusions:

  • Cover designs (Facebook, LinkedIn)
  • Logo
  • Twitter header designs

They also have a logo and business card set starting from $299.

Are Revisions Part of a Graphic Design Package?

Unlimited graphic design services offer unlimited revisions built into their plans. Meanwhile, graphic design freelancers may offer limited revisions for a fee or unlimited revisions. Finally, graphic design contests allow minor editing once the design is chosen. However, designers may charge extra for more revisions.

Why Do You Need a Graphic Design Package?

Graphic design can break the bank, especially if you hire a freelance graphic designer for every graphic design project. But here are the benefits of getting a graphic design package instead of buying designs ala carte.

Save Time

Aside from saving money by paying per project or hourly, you can also save time by opting for graphic design packages. You don’t have to find the best designer for the job. Plus, the graphic designer will create everything you need to start your business and promote it on various platforms.

Get Branded Content in One Go

One advantage of a graphic design package is that you’ll get all the designs at once. For instance, you don’t need to edit your logos on new templates. Your graphic designers will provide a template with your logos and other branded visuals. From there, you can use a graphic design app to edit. 

However, with graphic design services like Penji, you don’t need to do any more editing. You can ask our designers to create graphic designs and other assets you can post, publish, or send to your leads, customers, or subscribers.

Establish Professionalism

Since you’re buying a graphic design package, your designer will ensure branding on all designs. Additionally, when you have branded designs, it’s a sign of professionalism from your business. You’re sending a signal to your competitors and target audience that you are a legitimate business and a trustworthy and professional brand.

What Happens When You Buy a Graphic Design Package?

Once you purchase the graphic design package of your choice, expect your designer to work on your designs longer than it would take for a one-off design. The time worked with a graphic design package is much longer, especially if the designers work on a new brand or rebrand. Learn the process after buying a graphic design package.

Initial Communication or Design Brief Submission

Once you choose and finalize your pick for a graphic designer or graphic design service, you will communicate upon hiring or subscribing. 

If you’re hiring a designer, setting expectations from the get-go is important. You can ask yourself the following questions:

  • What designs do you need and can your designer create for you?
  • When is the project’s deadline?
  • Who will get ownership of the designs?
  • What design files should your designer provide?
  • How much is your budget?
  • How will you communicate with your designer?

This way, you’ll know when and how you’ll receive your designs.

In cases where you subscribe or start a design contest, you need to prepare a design brief. You must describe your specifications and requirements in detail in the design brief. This way, your designer will interpret it closer to your requirements.

First Draft and Review

Your designer should start working on your designs immediately after reading about your design brief. 

If you’re hiring a freelance graphic designer, expect they are working for other clients. Unless you mention it’s urgent, they might not get to your project yet. On the other hand, graphic design contests will only get designer submissions if designers are interested in submitting your designs. Meanwhile, graphic design services will start on your project upon finishing a design from another project.

Draft turnaround time varies. Plus, draft submissions also vary, depending on the designs included in your package. For instance, if you need a logo, social media template, and business card, your designer will work on the logo first, then move on to the other projects after.

Once they finish the draft(s), they will send it to you for review.

Expect that during the design process, there’ll be a couple of back-and-forths with your designer to revise and work on other designs to complete your project.

Final Submission and Review

After multiple revisions and reviews, your designer will submit all designs. At this time, you should check everything before ending your contract or subscription. 

After the final submission, most graphic designers will move on to their other clients’ projects. But you can tell them you’d like to work with them for future design projects. Meanwhile, you can unsubscribe from graphic design services after requesting multiple design projects. Then, you can subscribe again when you have another design-heavy project.

Get Graphic Designs (and MORE) from Penji

Most graphic design packages won’t include everything you need to start your business. Instead of hiring a freelance graphic designer or starting a design contest, consider subscribing to a graphic design service like Penji! 

As mentioned above, Penji gives you access to 120+ design services. Plus, you can receive designs with a max of 2 days! With Penji, you’ll be working with the top 2% of designers. In addition, you can try Penji for 30 days risk-free! If you want to give Penji a shot, view a video demo and get 15% off when you subscribe to Penji!