
Graphic design is a business essential, but finding the right fit can be a huge challenge. Two of the most popular options are Penji and Design Pickle. To help you decide, we’ve created this Penji vs. Design Pickle comparison guide.
Penji vs Design Pickle: Brand Recognition
Before we get into the gritty details of comparison, let’s take a look at how Penji and Design Pickle compete on Brand Recognition. To start, we use traffic data from Ubersuggest to estimate monthly website visitors. The total number of monthly visitors is related to how widely the brand is recognized online.
Currently, UberSuggest estimates Design Pickle’s organic traffic at 10,763 visitors per month. In comparison, Penji is estimated at 16,998 visitors per month. Based on this data, Penji’s market awareness is larger, with significantly more consumers likely to be aware of Penji.
Penji’s Traffic Data

Design Pickle’s Traffic Data

Why Unlimited Graphic Design is Better
DIYing graphic design can save you money, but in reality, that could be one of the worst mistakes you can make. For instance, when you want to build a house, you go to the professionals. In the same way, something as crucial as graphic design should also be left to the experts.
Moreover, globalization has also paved the way for you to have access to graphic design freelancers. With that said, the abundance of platforms makes it difficult to know who to hire. On top of that, the recruitment and vetting process can be painstaking, consuming time and energy that could be better spent elsewhere. To make matters worse, freelance graphic designers often charge high fees.
In short, both DIY and hiring graphic design freelancers have their pros and cons. As a result, an unlimited graphic design service becomes the ideal middle ground. It’s affordable yet provides high-quality work. The question is, with so many choices of graphic design services out there, which one should you choose?
Design Pickle vs Penji: Which is Better?
Two of the biggest and most well-known companies that offer this type of service are Penji and Design Pickle. In this article, we’ll do a back-to-back analysis to see which is the right fit for you. Before that, let’s get to know each of them a little.
Penji

Penji was created to give affordable solutions for startups and small businesses that require inexpensive graphic design.
Design Pickle

As seen on their website, the founders launched Design Pickle they saw the need for affordable, yet quality graphic design. They believe that their purpose of being is to change lives through creativity.
What Makes Penji Stand Out
First and foremost, our commitment to giving back and helping the community is what we believe makes us different from the rest. At Penji, we take pride in being a socially responsible company. We strive to do more than just generate profits, but help those around us grow.
From the very beginning, we pledged 10% of our monthly profits to help those who help others. In addition, we provide our full services to qualified non-profits and social impact startups. And this year, we added more programs to help. To sum it up, the following are the projects we hold close to our hearts:
- Penji Against Hate
- Supplies For Change
- Penji Partners
- Penji Champions
- Penji for nonprofits
- Startups Unlimited
Now, let’s get down to what each of these two has in common and what makes them different:
The Cost
Both of these platforms offer on-demand, unlimited graphic design services. They both have a flat monthly subscription fee. Additionally, both provide unlimited graphic design and revisions. With that said, let’s take a closer look at what their pricing is and what comes with it.
Penji
To start, Penji offers three subscription plans of graphic design solutions to companies of all sizes. In particular, they cater to agencies, marketers, and anyone who needs a steady supply of graphic design. Furthermore, Penji backs its service with a 30-day money-back guarantee, providing new customers with added peace of mind.

Starter
To begin with, Penji’s Business plan costs $499 monthly and includes unlimited design requests, brands, illustrations, and more. It allows for one project at a time, delivered in one day. However, this plan does not allow requests for presentation, web, or motion graphic designs.
Marketing & Ads
Moving up, at $995 per month, the Marketing & Ads plan gives you all that the Business plan will, but with website and presentation designs included. It allows for two projects to be delivered in a single day. In addition, a dedicated project manager and quality control manager will oversee your projects to ensure top quality.
Agency
Finally, the Agency plan is $1,497 a month, inclusive of all the other plans and more. You can request two projects at a time, with same-day delivery. Moreover, you will be assigned a dedicated art director and a quality control manager and will have prioritized support, among many other perks and benefits.
Penji video review
For a more in-depth look at Penji’s registration process and how everything works internally, we recommend Phil Allen’s review of Penji.
Design Pickle
Design Pickle’s pricing plans start at $1,918/month for 2 hours of daily design work, bundling platform access and creative services into one steep package:

What You Get for $1,600/month:
- Platform Access: Dashboard, request queue, storage, integrations, and user management
- Creative Services: 2 hours/day of design team time
- Covers graphic design, motion graphics, presentations, and video editing
- Priority Support: Faster turnaround and access to feedback tools
They’ve moved away from tiered plans and discounts, opting for a transparent, flat-rate model that scales based on how many hours of design work you need each day.
Design Pickle’s video review
For a more thorough look at Design Pickle‘s internal dashboard and project management processes, watch My Lifestyle Dream’s video review below.
The Portfolios
They say beauty is in the eye of the beholder, so we took a few portfolio samples from Penji and Design Pickle. We’ll show you which one offers better quality.
Penji
Here are the illustration samples taken from our portfolio:

Design Pickle
Design Pickle has a dedicated plan for custom illustrations. It’s an add-on to a plan of your choosing, which means you’ll be paying extra for the service. Here’s a sample of their custom illustrations:

This makes Penji even more ideal for you if you want to have custom illustrations made. Our Business and Marketing & Ads plans both have them so you can enjoy having a wider array of graphic design and illustrations included instead of paying extra for an add-on.
Customer Onboarding Process
The onboarding process with Penji vs Design Pickle is almost similar. These two also offer a free demo.
Penji

Watch Penji’s demo today.
Penji’s onboarding process is done through four easy steps. They are:
1. Choose a plan
2. Create an account
3. Fill in the billing information
4. Submit your first design request
Design Pickle

For Design Pickle, the process involves a couple of steps but is more complicated and can take you longer. The first is to enter your email address to schedule a consultation.
When it comes to ease and simplicity, Penji has made the onboarding process user-friendly. You also go straight to requesting a design, no more videos to watch or other instructions to read.
Submitting a Design Request
After finishing the sign-up process, you can proceed directly to both Penji and Design Pickle’s dashboard. They both have made the submission process straightforward. Here’s how you submit your design request to each of these platforms:
Penji
To get your first design on Penji, you only need to create the project, name it, and write a brief description. Wait for the designer to submit the first draft, send revisions, if needed, and then download the design once you’re happy with it.

This is also where you’ll communicate with them. In addition, the system automatically matches you with the most suitable designer for the job. However, you can always request for someone if you’re looking for a specific style. Furthermore, the dashboard is also the place where you tell your designer what needs to be revised or if you want to leave any feedback.
Once approved, it is now ready for download. From there, you take full ownership of all designs. Finally, if you decide to cancel your subscription, we’ll keep them in our platform’s storage for up to 90 days before we completely delete them.
Design Pickle
To submit a design request on Design Pickle, go to their platform. You’ll be asked to name the project and fill in the design brief.

Penji takes pride in how our designers will go out of their way to understand what you want in your project. We won’t hesitate to ask questions to make it right the first time.
With Design Pickle, you’ll only be assigned the best designers if you sign up for the higher-priced plans.
Turnaround Time
Penji’s turnaround time is anywhere between 24 and 48 hours, depending on the complexity of your design request. The same goes for Design Pickle.
Quality of Work
As you can see from the illustration samples of Penji and Design Pickle, it’s obvious that Penji produces better quality graphic design. Penji’s professional graphic designers are vetted to be in the top 2% of the industry. With Design Pickle, you’ll only get their top designers if you’re on a higher-tiered plan.
As proof of this, here’s a side-by-side look at some of the two platforms’ works:
Digital Ads
Penji

Design Pickle

Infographics
Penji

Design Pickle

Packaging
Penji

Design Pickle

Based on the above images, we can clearly see the diversity in the styles and quality skills that the Penji designers have. With Penji, not only will you be getting more for less, you’re assured of work that you’ll be proud to have on your marketing strategies.
Storing Completed Projects
Both Penji and Design Pickle have their systems of storing completed files. While Penji saves your files as long as you’re subscribed, we’ll keep the files up to 90 days after you cancel.
At Penji, we keep file storage simple and easy. It’s all accessible on your dashboard. Any member of your team can get them any time they need. You won’t need to go to third-party platforms to gain access to them.
Communication with the Design Team
Both Penji and Design Pickle promise easy communication. Sending and receiving messages are done through both these platforms’ dashboards. Penji will send you a notification through email when your design is ready or when your designer has messaged you.

As mentioned earlier, your Penji dashboard is a one-stop-shop for all your design requests. This is where you’ll access your designs as well as communicate with your designer. You won’t have to go to other channels to get designs or chat with designers.
Sign Up
Penji and Design Pickle both have very straightforward sign-up systems. Here’s a look at their sign up pages:
Penji

Design Pickle

As can be seen from these images, both companies have simple and straightforward dashboards. But notice how Penji has fewer steps which can mean saving you more time to do more important tasks.
Penji vs. Design Pickle At a Glance
Let’s take a quick look at this comparison table between Penji vs. Design Pickle:
Feature | Penji | Design Pickle |
Starting Price | $499/month (Business Plan) | $1,918/month (Base Platform + 2 Creative Hours) |
Top Plan Price | $1,497/month (Agency Plan) | $2,098/month (Pro Platform + 2 Creative Hours) |
Design Output | 1–2 projects at a time, depending on plan | Time-based (2 hours/day minimum) |
Turnaround Time | 1-day or same-day delivery | 24–48 hours depending on complexity |
Motion Graphics & Video | Included in Agency Plan | Only in Premium or Power Plans ($2K+ monthly) |
Team Collaboration | Unlimited users on all plans | Limited to 5 users on Base; unlimited on Pro |
Project Management | Self-managed to fully managed (depending on plan) | Dedicated design team; white-labeling on Pro |
Art Director Access | Included in Agency Plan | Only in Power Plans (custom pricing) |
Nonprofit Support | $1/month for qualified nonprofits | |
Design Categories | 120+ types, including branding, web, animation, ads | Graphic design, illustration, presentations, and video editing |
Refund Policy | 30-day money-back guarantee | No refunds for unused time |
Now, for the services, this table lets us look at which of the two deserve your attention:
Service Category | Penji | Design Pickle |
Graphic Design | Logos, flyers, brochures, business cards, posters | Logos, flyers, brochures, business cards, posters |
Branding & Identity | Brand style guides, logo kits, visual identity systems | Brand style guides, logo kits |
Social Media Graphics | Instagram, Facebook, LinkedIn, TikTok visuals | Social media posts, banners, thumbnails |
Infographics | Custom data visualizations | Custom infographics |
Web & UI/UX Design | Website graphics, landing pages, app UI/UX | Website graphics, landing pages, app UI/UX |
Presentation Design | Pitch decks, slide templates | Presentation decks, slide design |
Motion Graphics & Video | Included in Agency plan (animations, explainer videos) | Included only in higher-tier plans (Premium/Enterprise) |
Print & Packaging Design | Labels, packaging, book covers, merchandise | Labels, packaging, book covers |
Ad Creatives | Display ads, retargeting banners, promo visuals | Display ads, banners, promo visuals |
Illustration | Custom illustrations, mascots, icons | Custom illustrations |
Email Graphics | Email headers, newsletter visuals | Email headers, newsletter visuals |
Video Editing | Basic editing included in higher plans | Available in Premium and Enterprise plans |
Final Verdict on the Penji vs. Design Pickle Battle
For businesses weighing their options in the unlimited graphic design landscape, it’s clear that both offer solid features. However, when considering consistency, quality, and value, Penji stands out. Its diverse design capabilities, ease of use, smooth design process, and commitment to making a social impact make it more than your average graphic design service. It is a wise investment.
About the author

Celeste Zosimo
Celeste is a former traditional animator and now an SEO content writer specializing in graphic design and marketing topics. When she's not writing or ranking her articles, she's being bossed around by her cat and two dogs.
Table of Contents
- Penji vs Design Pickle: Brand Recognition
- Why Unlimited Graphic Design is Better
- Design Pickle vs Penji: Which is Better?
- Penji
- Design Pickle
- What Makes Penji Stand Out
- The Cost
- Penji
- Design Pickle
- The Portfolios
- Penji
- Design Pickle
- Customer Onboarding Process
- Penji
- Design Pickle
- Submitting a Design Request
- Penji
- Turnaround Time
- Quality of Work
- Digital Ads
- Infographics
- Design Pickle
- Packaging
- Storing Completed Projects
- Communication with the Design Team
- Sign Up
- Penji
- Penji vs. Design Pickle At a Glance
- Final Verdict on the Penji vs. Design Pickle Battle