An excellent eBook underpins your brand reputation, educates people, and demonstrates your thought leadership. But it doesn’t end with good content. You need a good eBook design that attracts readers. When you turn a dull cover into a visual treat, you make it easier to grab and, most importantly, keep—your audience’s attention.
But what does a good design look like? We’ve collected the best eBook designs from around the web that connect with your audience.
1. The Future of Data
Our first example is a thematic cover for “The Future of Data,” published by Import.io.The cover is an excellent introduction to the eBook’s content. To reinforce the theme, the illustration is a beautiful abstract data visualization art. Likewise, the ample white space makes the overall design sleek and elegant.
2. The Video Marketing Handbook
The simple design of Vidyard’s “The Video Marketing Handbook” is perfect for those who want to do away with content overload. Using a fair balance of colors and typography intentionally is a brilliant idea. We also love the file tab-style layout of the eBook cover. It relays the purpose of the handbook, which is to organize the guidelines on video marketing. This one will suit your preference if you’re headed toward a straightforward eBook design.
3. The Ultimate Guide to Effective Data Collection
Draw inspiration from this eBook example using just the right amount of color to create an eye-catching cover. This data collection eBook uses lighter color tones that complement each other.
4. The Joy of Data-Driven Storytelling
This Leslie Bradshaw eBook features a colorful illustration on its cover. The image tells that the eBook communicates the joy of data, not just the mere numbers. Putting the author’s information on the front cover is a good sign that a credible professional is writing the eBook.
5. Build Smarter with Tech
The majority of the best ebook designs don’t have to be particularly fancy. Leaning towards basic illustrations can still bring content to life effectively. This layout is worth considering for teens, young professionals, and any thematic book designs.
We love seeing brands from all industries up their ebook game by applying outstanding design. Definitely, seeing others’ excellent works can inspire you too.
6. Product Management by Intercom
We are repeating this! Not all eBooks need a cover with a bold palette. That is why using a minimal palette in brand colors can also look beautiful. Also, the straightforward typography added to the simplicity of the eBook design.
7. Marketo’s The Definitive Guide to Marketing Metrics and Analytics
Marketo software company believes marketing is the key to customer acquisition supremacy. Similarly, data visualization will always capture attention. This eBook has a minimalist cover design. But despite that, it clearly illustrates how a marketing ecosystem is interconnected.
8. The Secret Sauce by LinkedIn
Some people love bold visuals, and this eBook cover hits the mark for many reasons. It is a very witty theme, showing that LinkedIn has a literal secret sauce. The only bottle demonstrates the purpose of the eBook with a label.
To achieve the best eBook design, you must consider clean photography instead of boring covers in the B2B space. This design reflects LinkedIn’s brand identity via its signature bright blue, a visual differentiation. A visually appealing cover is the way to do it when you’re looking to make an impact.
9. Your Field Guide to Foraging Intent Data
Data gathering is an essential component of your job as a marketer. But, let’s admit it, sometimes you can feel lost in the wilderness. Account-based marketing (ABM) platform Terminus did a fantastic job translating this metaphor into an exciting adventure guide. This interactive ebook is a perfect example of how creativity can drastically enhance a viewer’s experience, from the people and animals to the maps and trails. By giving it a unique twist, learning to gather data feels like an exciting adventure—not a dull chore.
Remember that it is easy to come up with obvious visual metaphors like a lightbulb for an idea. But, it’s good to challenge yourself by coming up with an interesting and relevant visual theme.
10. Rethink the B2B Buyer’s Journey
Here’s another design of a LinkedIn eBook. This overhead shot showcases photos of natural objects placed in perfect harmony with each other. These images show a different visual aesthetic, instantly capturing readers’ attention.
How to Nail the Best eBook Design
We have summed up some of the best eBook designs we’ve noticed recently. As the demand continues to increase, we want to see better eBook designs that educate, entertain, and enhance our skills. With that said, we are always delighted to share tips we’ve learned. To improve your eBooks, you should implement the following:
- Learn more about why design can make or break your eBook.
- Follow our step-by-step guide to create a practical eBook from scratch.
- Try these helpful tips to improve your eBook format.
- Get even more inspired by searching for more examples of eBook designs.
More importantly, you must ensure that eBook design reflects your brand identity. And as a content creator, you must learn how to craft strong branding style guidelines.
So, if you need a hand in illustrations that will bring your next eBook to life, it is best to find a competent design agency. Penji is an on-demand graphic design service that can assist you with your design requirements. Magazine, brochures, and eBook layouts are just a few of our 120+ design services under one subscription. Ready to sign-up? Please fill out this form and start a project with us today!