Top 9 Graphic Design Firms Shaping the Future of Branding in 2025

Have you ever found yourself doodling something to someone to explain a concept you just can’t find the words for? It’s because human communication is 93% visual. If we look at this from a business perspective, using design assets to convey your brand’s message is only fitting. Therefore, you must work with the best graphic design firm to make your presence known in the business landscape. Here is our list of the top graphic design services that can help you shape the future of your branding in 2025.

Table of Contents

• Penji
• Pentagram
• Landor
• The Chase
• A Practice for Everyday Life
• Mucho
• Leo Burnett
• Saffron Brand Consultants
• Pearlfisher
• How Graphic Design Firms Are Helping Businesses Thrive
• Frequently Asked Questions (FAQs)

1. Penji

First on our list of graphic design firm options is Penji. The platform offers a suite of design services, ranging from branding and illustrations to presentations, websites, and everything else in between. Moreover, Penji offers on-demand graphic design at a flat monthly rate, making it a valuable option for businesses of all sizes.

As we only hire the top 2% of designers, working with us means having the most creative minds working on chiseling and fine-tuning your brand’s visual assets. Our team of expert designers ensures that every project aligns with your brand identity, delivering unique and impactful designs tailored to your business needs.

Headquarters: Philadelphia

Notable Clients: CVS, Princeton University, Coinbase

Expertise: Branding, ads, animation, illustrations, presentations, websites and apps

2. Pentagram

Known for its collaborative approach, Pentagram is not just a graphic design firm but also a multi-disciplinary design studio. They take pride in being a design studio where the business owners are the creators of the work for their clients. With a structure that allows designers to be their own bosses, Pentagram fosters a culture of innovation and creative independence. Each partner leads their own team, ensuring a hands-on approach to every project while maintaining a high level of artistic integrity.

Headquarters: London

Notable Clients: Benetton, Warner Brothers, Rolls-Royce, 

Expertise: Graphics and identity, strategy and positioning, exhibitions and installations

3. Landor

Landor is a globally recognized branding agency that offers graphic design services. Their holistic approach integrates strategy and design to build strong, engaging brands. The firm specializes in brand transformation, combining research, analytics, and creative execution to craft compelling brand stories. Their expertise spans logo creation, packaging design, digital experiences, and corporate identity. Notable clients include FedEx, Nike, and Coca-Cola.

Headquarters: San Francisco

Notable Clients: Apple, British Airways, Kraft

Expertise: Brand and experience design and consultancy

4. The Chase

The Chase is a design and branding agency that has earned a reputation for its strategic approach to creativity, producing innovative solutions that connect with audiences emotionally. The firm has gained recognition for its innovative corporate branding and print design. They also boast a diverse skill set, including calendar design, museum exhibits, and sports stadium branding. What sets The Chase apart is its ability to merge strategy with visually compelling storytelling. The agency has collaborated with high-profile clients such as Royal Mail, UEFA, and the BBC, showcasing their versatility across industries.

Headquarters: Manchester

Notable Clients: Alibaba, Disney, Museum of London

Expertise: Creative consultancy

5. A Practice for Everyday Life

A Practice for Everyday Life is a design studio known for its conceptual and research-driven design approach. They create visually striking and thought-provoking work across a range of media. The agency emphasizes conceptual depth, ensuring each design is unique and significant. Their expertise spans art direction, brand identities, publications, exhibitions, type design, signage, packaging, and digital design. With a strong foundation in research and storytelling, A Practice for Everyday Life has built a reputation for delivering meticulously crafted, meaningful design solutions. Their projects often explore the intersection of culture, history, and contemporary aesthetics, making their work highly distinctive.

Headquarters: London

Notable Clients: Manchester School of Art, Performa, London College of Fashion

Expertise: Brand identity, digital design, exhibitions

6. Mucho

Mucho is a global design agency that focuses on creating visually compelling work that reflects the nuances of each client’s unique brand identity. As for their graphic design firm services, their philosophy emphasizes clarity, simplicity, and creativity. They are committed to shaping their clients’ global perceptions, as evidenced by their impressive and extensive client list. Mucho’s approach to design is rooted in a deep understanding of cultural and market-specific contexts, allowing them to craft identities that resonate on a global scale. Their expertise spans branding, typography, packaging, editorial design, and digital experiences.

Headquarters: Barcelona

Notable Clients: Google, Kodak, San Francisco Art Exchange

Expertise: Branding, market analysis, visual and interactive design

7. Leo Burnett

Leo Burnett is one of the most famous design companies with a rich history dating back to 1935. Known for its iconic creative campaigns, the agency merges creativity with human insight to create meaningful connections between brands and consumers through its advertising and design packages. With a legacy of shaping some of the world’s most recognizable brands, Leo Burnett’s work spans branding, digital marketing, packaging design, and storytelling-driven advertising. The agency has worked with global giants such as McDonald’s, Coca-Cola, and Samsung, creating visually compelling and emotionally resonant brand experiences.

Headquarters: Chicago

Notable Clients: Kellogg’s, Coca-Cola Samsung

Expertise: Advertising

8. Saffron Brand Consultants

Saffron Brand Consultants is a brand and innovation consultancy that helps companies build strong, enduring brands through strategic and creative excellence. They focus on the promise a brand makes, embedding it in the identity, culture, and architecture and ensuring it’s authentic, relevant, and distinct. Their services include brand architecture, brand identity, and brand positioning. With a deep emphasis on blending strategy with creativity, Saffron has worked with global brands such as YouTube, Facebook, and A1 Telekom to redefine their visual identities and market presence.

Headquarters: Madrid

Notable Clients: Coca-Cola, Goldman Sachs, YouTube

Expertise: Branding, customer experience, prototype

9. Pearlfisher

Pearlfisher is one of the graphic design company names known for blending creative passion with strategic insight. Promising to deliver innovative and compelling brand experiences, their work spans across various sectors and media. With over 20 years of experience and many prestigious awards, Pearlfisher’s team of futurists, strategists, designers, and creators has significantly influenced the global graphic design industry. Specializing in brand identity, packaging design, and immersive brand experiences, Pearlfisher has worked with major clients such as Coca-Cola, Seedlip, and Cadbury. Their approach combines forward-thinking innovation with timeless aesthetics, ensuring that brands remain culturally relevant and visually striking.

Headquarters: London

Notable Clients: Cadbury, Starbucks, Yoplait

Expertise: Visual identity, digital assets, brand experience

How Graphic Design Firms Are Helping Businesses Thrive

Graphic design services play a significant role in shaping modern branding and marketing strategies. Businesses now rely on high-quality design to establish brand recognition, stand out in competitive markets, and communicate effectively. The best graphic design firms help brands craft compelling visual identities, develop engaging marketing materials, and create better digital experiences that drive conversions.

Below are the key contributions of graphic design firms to businesses:

• Brand Identity Development: Graphic design services craft distinctive logos, typography, and color schemes that build a cohesive and recognizable identity.
• Marketing and Advertising Materials: These companies create a wide range of design assets that resonate with your target audience and enhance brand messaging. This includes print brochures, flyers, posters, social media graphics, and more.
• Website and UI/UX Design: A well-crafted website provides an intuitive experience for its viewers.
• Packaging Design: Attention-grabbing packaging can influence buying decisions while strengthening brand recall.
• Motion Graphics and Multimedia: Engaging video content, animations, and interactive visuals help brands capture prospects’ attention and increase engagement.
• Consistency and Brand Strategy: Graphic design firms maintain a unified visual language across all your platforms to build a strong and professional brand presence.

Frequently Asked Questions (FAQs)

What is a graphic design firm?

A graphic design firm is a company that specializes in creating visual content to communicate messages effectively through various mediums, including branding, digital and print design, packaging, and more. These firms employ professional designers who use typography, imagery, and layout techniques to craft compelling and cohesive brand identities for businesses​.

What is a design firm?

A design firm is a company that offers professional design services across various disciplines, including graphic design, interior design, product design, and more. These firms employ skilled designers to create visually appealing and functional designs that meet the specific needs and objectives of their clients​.

What does a design agency do?

A design agency offers a range of creative services to help clients develop and enhance their visual communication and brand identity. These services typically include graphic design, web design, branding, advertising, and marketing materials, employing professional designers to create effective and aesthetically pleasing solutions tailored to the client’s needs​.

What does a graphic designer do?

A graphic designer creates visual concepts using computer software or by hand to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for applications such as advertisements, brochures, magazines, and reports, combining art and technology to convey messages through images and design​.

Conclusion

The business landscape is constantly evolving, especially in this advanced digital age. Therefore, working with the best graphic design firm should be a priority for your brand to maintain its relevance and visibility. And, as gathered from this list of the best graphic design services, Penji proves to be the right blend of affordability and quality.

Watch our quick demo video here to learn more about what we do.