TL;DR: Penji’s white-label design service helps marketing agencies deal with clients who want different things at different times. It’s a cost-effective, scalable way for agencies to make more money and offer more services under their own brand without having to hire full-time designers or rely on freelancers.
Marketing and advertising agencies often struggle with fluctuating client demands. During busy times, in-house teams are overworked, while slow periods mean paying for underused staff. Freelancers can be unreliable and inconsistent.
White-label graphic design offers a solution. A third-party provider creates designs on behalf of an agency, which then presents the work to clients under its own brand. This provides the reliability of an in-house team with the flexibility of an on-demand workforce.
What is Penji?
Penji is a subscription-based graphic design platform that provides unlimited white-label graphic design services for agencies and businesses. It functions as an on-demand extension of your internal team.
Agencies submit design briefs through a centralized application, and Penji’s vetted design team executes the work. We can finish normal requests, like flyers or graphics for social media, in 24 to 48 hours. Penji gives the agency full copyright and ownership when the work is done.
Why Everyone Loves Penji
Using white-label graphic design services lets agencies grow their businesses in a planned way. It’s easy to see how Penji will change the way the company works and its finances:
- Predictable Margins: Agencies can accurately predict project costs and add a markup to design services for clients when they charge a flat monthly fee.
- More Options: Agencies can offer specialized services, like custom illustrations or UX/UI design, without having to hire niche experts.
- Zero HR Overhead: Management avoids recruiting costs, software licenses, and employee benefit administration.
- High Scalability: Agencies can send Penji a lot of the same tasks over and over again while keeping the most important, strategic work in-house.
- Data-Backed ROI: By using strategic outsourcing, agencies can increase their output capacity by up to 50% without raising their fixed costs, according to industry standards.
How Does Penji Compare?
Take a look at this chart to see why Penji is the best option for white-label design:
Penji Review
Penji has earned a high volume of 5-star reviews across major platforms, including Google, Facebook, G2, and another leading independent software review platform.
Frequently Asked Questions
Yes. Penji transfers full copyright and ownership to the agency upon completion. Your clients will never know a third party was involved unless you choose to disclose it.
Most standard design requests, such as social media graphics or flyers, are completed within 24 to 48 hours. Complex projects like web design may require more time, delivered in iterative milestones.
Absolutely. Because you own the rights to the designs, you can package and price them according to your agency’s standard billing models to maximize your profit margins.
About the author
Je Ann Bacalso
Je Ann is a creative content writer who crafts engaging, SEO-friendly articles and web copy. With a passion for storytelling and a sharp eye for detail, she delivers clear, compelling content that connects with readers.
