TLDR: Cost-effective pricing, faster turnaround times, and expert designers make Penji the better option than Kimp for graphic design services.
Forbes deemed it The Silent Communicator: a perfect depiction of how crucial graphic design is for businesses. It is visual problem-solving and compelling visual narratives that your audience can instantly understand. You don’t have to DIY graphic design or hire an unreliable freelancer to help, there’s Penji. And with the dozens, if not hundreds, of options out there, why Penji? Let’s look at why you should choose Penji over one of its top competitors, Kimp.
What is Penji?

A design-as-a-service company, Penji provides a wide range of graphic design services that can help brands grow. It operates on an unlimited graphic design model, providing you with all the visual assets you’ll need in your business. It also offers unlimited revisions, letting you get the exact designs you need. All these for a flat monthly rate. Let’s get to know why it is a better Kimp alternative.
Why Does Everyone Choose Penji Over Kimp?
Penji and Kimp both offer graphic design subscriptions, but Penji continues to dominate the design-as-a-service scene for a variety of reasons:
- Transparent Pricing: Penji’s lowest tier plan is at $499 per month, which includes a broader range of services and a smoother design workflow. Compare it with Kimp’s, which is currently on sale at $448.50 per month, down from its regular $599.
- Faster Turnaround Times: Penji has a dashboard that’s optimized for speed. Many of its users report quicker deliveries and more responsive revisions compared to Kimp.
- Top-Tier Talents: Penji only hires from the top 2% of all its global applicants. This assures you of only the best work across all your projects.
- Superb Support: Penji has project managers and art directors to help you manage your projects better. Its dashboard is designed to be user-friendly and easy to navigate, allowing for quick and straightforward request submissions.
- Risk-Free: Penji offers a 30-day money-back guarantee that will refund you if you’re not happy with the service.
How Does Penji Compare?
Let’s look at how Penji compares against Kimp:
| Feature | Penji | Kimp |
| Low-Tier Price | $449/month | $448.50/month (discounted) |
| Design Types | Graphic, Illustration, UI/UX, Branding | Graphic & Video (separate plans) |
| Turnaround Time | Often within 24 hours | 1–2 days |
| Assigned Designers | Access to a team of vetted designers | 1 dedicated designer per plan |
| Platform Experience | Intuitive, streamlined dashboard | Basic dashboard |
| Money-Back Guarantee | 30-day money-back guarantee | No |
| Special Features | Branding kits, custom illustrations | Video design available (extra plan) |
| User Ratings (G2) | 4.8/5 | 4.6/5 |
On the other hand, this table will give you a quick illustration of how Penji stacks up against the most common ways of getting quality graphic design:

What Users Say About Penji
Let Penji’s users do the talking:

FAQs
- Which is better for teams and agencies, Penji or Kimp?
Penji is designed with collaboration in mind. Its dashboard supports team workflows, multiple brand profiles, and easy communication. If you’re managing several brand profiles, Penji is the right choice.
- Which is the more cost-effective choice, Penji or Kimp?
Kimp’s discounted $448.50 monthly rate may seem appealing, but once the sale is over, Penji offers the more cost-effective option.
- Which is better for custom illustrations and branding?
Penji has a diverse team of designers that shines in branding and custom illustrations.
About the author
Celeste Zosimo
Celeste is a former traditional animator and now an SEO content writer specializing in graphic design and marketing topics. When she's not writing or ranking her articles, she's being bossed around by her cat and two dogs.

