Ultimate Guide to Unlimited Design Services for Growing Brands

TL;DR – Unlimited design services allow growing brands to get all the designs they need to build an audience and foster customer loyalty while keeping monthly costs affordable and predictable. When choosing a subscription-based design service, however, brands should watch out for red flags and select a reliable platform that offers the best value for money.

For growing brands still finding their footing, graphic design services are a crucial part of building their business on a stable foundation.

In fact, data reveals that 55% of businesses use graphic design to communicate with customers and 24% use it to boost social media engagement. Around 19%, meanwhile, use it for internal communication.

But how does a growing brand with limited resources get all the graphic design it needs to thrive? Enter unlimited design services, which offer a practical solution.

If you’re thinking of outsourcing graphic design and need unlimited graphic design explained, you’ve come to the right place! In this article, let’s tackle how unlimited design services work, their benefits, and how to choose the right graphic design subscription by looking out for possible red flags. Let’s jump right in!

What Are Unlimited Design Services and How Do They Work?

Unlimited design services or on-demand graphic design services refer to platforms that let you request the designs you need for a flat monthly fee. These design subscription service platforms allow users to get access to unlimited designs and unlimited revisions without worrying about:

• Per-hour rates
• Additional fees for revisions
• Suprise charges
• Long-term commitment
• Hiring and onboarding in-house designers

The best unlimited design companies, like Penji, offer users access to top talent without charging an arm and a leg.

 Here’s how creative-as-a-service unlimited design works:

• You subscribe to a monthly plan with a fixed rate.
• In the project queue or dashboard, you request a design, describing the project in a design brief and attaching image pegs as needed.
• The designer will confirm the details with you and work on the project. They will submit the draft to you once it is ready.
• You’ll review the draft. If it’s not aligned with what you have in mind, you can request a revision. Otherwise, you can approve the design and download it. 

Why Are Growing Brands Choosing Unlimited Design Services?

Oftentimes, growing brands don’t struggle with ideas but with execution. Fortunately, unlimited design services can come to the rescue, working on design requests while maintaining brand consistency.

Fast Turnaround

One of the benefits of unlimited design service for scaling brands is a fast turnaround. Reputable design-as-a-service platforms like Penji offer a fast turnaround time of 24-48 hours, allowing users to stay on top of their campaign schedule.

Design Expertise

A graphic design subscription gives you access to a dedicated design team, which can make a world of difference in your creative workflow. In addition to design quality, you’ll also have design variety as you’ll have a direct connection to a pool of creatives with various areas of design specialties. This benefit is one of the most crucial factors when comparing hiring an in-house designer vs. unlimited design service. After all, the in-house creative you hire may be skilled, but their experience and expertise will still be limited to that of one person.

Predictable Pricing

Businesses still establishing their brand can’t afford to spend blindly on design. With an unlimited graphics design service, the cost is predictable and straightforward. You won’t need to deal with revision fees and other additional charges that could pile up.

What Types of Design Work Can You Request with Unlimited Design Services?

If you’re wondering how unlimited graphic design services help you scale creatively, the answer is simple: unlimited design services handle all the designs you need, from marketing assets to pitch decks, all while offering scalable design support.

Here are some of the design unlimited visual assets you can request from unlimited design services, along with samples from Penji’s portfolio:

1. Logos

2. Packaging

3. Social Media Posts

4. Ad Creative

5. Brand Guidelines

6. Book Covers

7. Presentations

8. Web Design

What Red Flags Should You Watch Out for in Unlimited Design Services?

Not all outsourced design is created equal. Here are red flags in unlimited design services that you need to be aware of to ensure that you don’t waste time, energy, and money:

1. Vague Meaning of “Unlimited”

If the graphic design service can’t clearly explain their meaning of “unlimited” in their plans, it’s a bad sign. Graphic design service platforms should be able to clarify how many active projects are included in their plans, if revisions are indeed unlimited, and what types of creative projects can be requested. 

2. Exaggerated or Unclear Turnaround Times

A reputable graphic design platform would have a ready answer when you ask about turnaround times. In general, 24-48 hours is a reasonable turnaround benchmark for graphic design projects. If a service provider offers over 72 hours for a simple design or if it promises an unrealistic turnaround, say two hours, then it’s a red flag.    

3. Poor Communication

Clear communication lines are non-negotiable when outsourcing tasks. In fact, data reveals that 93% of business leaders prioritize real-time communication when looking for visual communication options.

That said, if the platform isn’t responsive to messages as early as the inquiry stage, that’s a bad sign.

The Lowdown

Unlimited design services are a cost-effective design solution for brands that are trying to scale and expand their business. However, it’s crucial to pick a service provider that offers reliable turnaround times, high-quality designs, and predictable pricing to really get your money’s worth. 

If you’re looking for a design partner that can boost your brand to new heights, check out Penji. View a short demo and see why Penji is a top-rated design platform.

Frequently Asked Questions (FAQs)

What does unlimited design services mean?

Unlimited graphic design services mean services that provide as many graphic designs as you need for a monthly subscription fee. Unlike freelancers or agencies, you won’t need to pay per hour or per revision. 

Are unlimited design services really unlimited?

An unlimited graphic design subscription is unlimited in terms of requests and revisions. However, speed and simultaneous output depend on the provider’s turnaround time and your plan. Most graphic design service platforms complete one task at a time or have a fixed number of parallel slots.

How much do unlimited design services cost?

The cost of unlimited graphic design services varies depending on the provider and the plan, and could range from $350 to $3,000 per month.