Penji Enhances Princeton’s Global Reach and Student Engagement

Founded in 1746, Princeton University remains one of the most prestigious institutions in the US. U.S. News currently ranks it the #1 university in the country and Times Higher Education ranks it #6 in the world.








Princeton is an institution with centuries of history. Our quest for a design team has been a huge challenge for us, but once we found out about Penji we immediately doubled down. We now outsource 100% of our design work over to Penji and have yet to run into any communication issues or quality concerns. This is a partnership that we value heavily. Thanks team.”

Patrick from Princeton University

Balancing Tradition with Innovation

Princeton has a rich history and a reputation for academic excellence, while also needing to be a leading education institution for the innovative, forward-thinking aspects.

Enhancing Digital Presence for Global Reach

In today’s digital age, prospective students often get their first impression of a university online. Princeton faces the challenge of designing a user-friendly, engaging, and informative digital presence that captures the essence of the university.

Creating a Cohesive Brand Experience Across Platforms

Maintaining a cohesive brand experience reinforces brand recognition and fosters a sense of pride and belonging among community members.


Leveraging Princeton’s sterling reputation, Penji uses existing branding as a template to create new and exciting experiences.

Professional quality graphic design helps Princeton target a global audience while customized campaigns reach students with tailored messages

Fostering a unified brand image across web, social, print, and digital with diverse design services packaged under Princeton’s singular brand identity.

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Princeton saw a 14% increase in applications YOY with improved digital reach across the globe.

With cohesive branding, student engagement in on-campus events and initiatives increased 35%.

Commitment to innovation while leveraging robust history led Princeton to be ranked the #1 university in the nation by U.S. News and #46 for innovation.


increase in applications YOY


increase in events and initiatives


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