As a product manager of an eCommerce business, you put extra effort into formulating strategies and promoting features of your products. Additional work comes in once your product goes live. It would be best to compose an engaging project description that will rank well in search engines and influence shoppers’ buying decisions.
So, if you want to enhance your SEO and have a personalized brand voice for your products, you’re in the right place. This guide will show the best AI product generator tools for creating quality product descriptions.
Table of Contents
How to Write Engaging Product Descriptions with AI
1. Ahrefs
Ahrefs is a popular SEO audit tool that you can use to level up your website performance. The Free AI Product Description Generator of Ahrefs is a user-friendly tool that allows you to create a product description in a few minutes.
Just upload your product image, choose your writing style, and click ‘Generate Description’ for a ready-made product page description!”
Top Features:
- Can generate multilingual descriptions
- Writing length as 1, 2 or 3 paragraphs
- High-quality product descriptions
- Can export answer after modifying
Limitations:
The interface needs to be enhanced.
Pricing:
Free
2. Copy.ai
Copy.ai’s Product Description Generator is much simpler than Ahrefs. However, Copy.ai requires more explanations on the Product Information and Specs field to elaborate.
If you want a proper product description, you should provide details to the tool and get the best result.
Top Features:
- 90+ tools and templates
- Built-in compliance
- Built-in editor
Limitations:
- Copy.ai offers no third-party integrations
- Only offers email support
Pricing:
Free
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3. Jasper
Jasper’s AI product description generator is ideal for companies with a unique writing style. But it is one of the most straightforward tools on our list. With the product name and description, Jasper creates the content and lets you edit within the account.
Top features:
- Users can choose between Cheeky, Formal, and other tones
- A browser extension is available
- Auto-translation
Limitations:
Some users hesitate to provide credit card details for Jasper’s free trial.
Pricing:
Creator: $49/month for one user, billed annually
Teams: $125/month for three users, billed annually
Business: Contact Jasper for pricing
4. AISEO
The Product Description Generator of AISEO is one of the most advanced tools in this list. AISEO customizes the tone of voice with options and language and needs keywords to focus on the subject. After creating content, the product description can be copied, added to the editor, or removed.
Top Features:
- Offers keywords for clues
- Setting goals for the brand voice
- Free Style Editor to edit description
Limitations:
The interface might be confusing at first because of the position of the texts generated.
Pricing:
Jasper doesn’t offer a permanent free plan, but you can test it out with a free trial that requires your credit card information
5. Frase
The Product Description Generator of Frase comprises three sections: Product Name, keywords, and creativity sale.
When you enter the related information into the tool and click the button to generate, of course, you will have an appropriate product description. If you don’t like the description, the re-generation button is all set to go.
Top Features:
- Easy-to-follow steps
- Adjustable creativity level
- It has a “Load more” button for a longer description
Limitations:
Limited free trial.
Pricing:
Free with a daily limit. Sign-up is required for those who want to use the generator more.
6. Narrato
Unlike some generators, Narrato’s AI Product Description Generator requires an account creation. This allows for features beyond simple generation. In addition, it boasts an editor-like interface. You can edit the generated descriptions directly on the left sidebar, offering a familiar and intuitive workflow.
Top Features:
- Content editor with customization options
- Target length section
- Publishing opportunities on various CMS
Limitations:
For those who want a simple generator without sign-up, Narrato might not be the best fit.
Pricing:
Free
7. Writesonic
Writesonic Product Description Generator is another practical AI product description generator with an AI-powered keyword search.
When you create and edit the content in Sonic editor, you will see “Ask AI” to enhance your written content.
Top Features:
- Product description history
- Word length options
- Brand voice to shape content
- Output number determination
Limitations:
Word count-based pricing could hinder more prominent eCommerce brands.
Pricing:
Free Trial
Pro: $12.67/month for 100,000 words
Enterprise: Contact for pricing
8. HIX.AI
HIX.AI’s Product Description Generator is in a toolbox with the settings and editor. From target audience to tone of voice, this tool offers language options and lets you decide on the number of outputs before generating. Likewise, the details of the already generated description can be found easily in the editor.
Top Features:
- Identifying the target audience
- Choosing the GPT version
- Talking points to specify
- The tone of voice for a more targeted product description
Limitations:
There is a free word limit per week.
Pricing:
It is free, but paid plans are available to upgrade.
9. Simplified
Among many other templates of Simplified, the Best Free AI Product Description Copy Generator is practical and has few fields to complete. When the results are generated, you can pick from them or check the history anytime.
Top Features:
- Video tutorial
- Creativity level determination
- Output language options
Limitations:
Creating an account is needed at some point.
Pricing:
There is a free version. Upgrade to premium accounts for more features.
10. Hypotenuse AI
Hypotenuse AI is also a content creation software that provides all content-related solutions like writing articles, summarizing content, or generating product descriptions. Unlike the other tools, Hypotenuse AI leads the way in generating product descriptions and shows the steps one by one.
Top Features:
- Bulk generation possibility
- Brand name necessity
- Keywords for SEO optimization
Limitations:
This is a relatively new tool, so there’s a need for more review.
Pricing:
Offers 7-day free trial. Paid plans start at $29/month.
How to Write Engaging Product Descriptions with AI
We explored 10 product description generators, but how do you leverage AI to write stellar descriptions yourself? Here’s your roadmap:
1. Choose and Maintain Your Tone:
AI tools often ask for your preferred tone (e.g., playful, informative). Consistency is key – pick a tone that reflects your brand voice and stick to it across all platforms.
2. Embrace Human Editing
Even the best AI tools could be better. They might miss specific details or need adjustments to match your brand. Don’t be afraid to revise – scan the generated description, ensure it aligns with your voice, and make tweaks as needed.
3. Set Character Limits
Many eCommerce platforms restrict product descriptions to 250-300 characters. When using an AI tool, set a character limit to avoid lengthy outputs. If the description exceeds the limit, edit it or choose a different tool with built-in character limit control.
4. Focus on Customer Benefits
The heart of a great description lies in highlighting the product’s benefits. What problems does it solve? How will it improve your customer’s life? Focus on this, using features as supporting details, but keep them concise.
Remember, the eCommerce world is fast-moving. As a product manager, crafting unique products is just one step. You will need captivating descriptions to attract customers. Visual elements are also essential in promoting your brand. In this case, Penji Unlimited Graphic Design is your best bet. Our professional designers are always ready to help you with your marketing and advertising needs. Get a demo to learn more!