Choosing the right logo design tool is essential to establish a visually appealing image for your business. A thoughtfully crafted logo effectively conveys your brand’s core values, fostering trust among the desired audience and clientele. And if you want to streamline your graphic design process, AI is one of the best methods. We’ll explore the seven best AI logo design tools in 2023, including free and paid options.
1. LogoAI

LogoAI can provide multiple logo formats like a professional human designer, including all colors and fonts. It’s a brand automation platform that helps small businesses create professional logos, visual identities, calling cards, and even PowerPoint mock-ups.
With LogoAI, you can allow AI to create a logo for you. Or you can hire one from a pool of freelance designers to create a customized logo. This AI logo design app offers various design ideas and templates that match your brand personality.
You can design for free with Logo AI. You’ll only pay to download the logo package when satisfied with the design.
Pricing:
Basic: $29/month
Pro: $59/month
Brand: $99/month
2. Looka

Looka is one of the most popular AI-powered platforms for designing a logo and building a brand. This modern-logo design software is a rich combination of AI and creativity. Five minutes and a few clicks are all that you need. You don’t need design experience to create a logo with Looka.
Looka supports vector logo files, allowing you to export logos in a mathematical and editable format for seamless customization. You can effortlessly create a high-quality logo in a short amount of time and at a minimal cost. This makes the platform an excellent choice for those seeking professional logo design.
You can try and preview logos for free! To use a logo, download the created brand kit.
Pricing:
Brand Kit Subscription: $96/year
Brand Kit Web Subscription: $192/year
3. Brandmark

Brandmark logo designer is an online platform that utilizes artificial intelligence to create unique and customizable logos. It offers an intuitive interface where users can input their brand name and answer questions about their business and design preferences.
Brandmark’s AI algorithm then generates logo options based on the provided information. Users can customize the suggested designs by adjusting colors, fonts, and layout.
Brandmark is not only a logo-maker. It also designs your business cards, social media graphics, app icons, letterheads, and other similar designs.
Pricing:
Basic: $25/month
Designer: $65/month
Enterprise: $175/month
4. Logomaster.ai

Logomaster.ai is a logo design platform for startups, small businesses, and professionals. With its AI-powered technology, Logomaste empowers business owners to create stunning logos easily.
Logomaster.ai ensures that you only pay for what you desire, allowing you to purchase the logo that perfectly aligns with your vision. The logos you buy can be used for both commercial and non-commercial purposes. With this feature, the platform provides flexibility and versatility for your branding needs.
Similar to other tools on this list, you can use Logomaster for free to generate the logos. You only need to pay for using the logo.
Pricing:
Basic: $22/month
Premium: $68/month
Enterprise: $114/month
5. Designhill

Designhill is an online platform that offers various design services, such as logo design, graphic design, and branding solutions. It provides a marketplace where businesses and individuals can connect with freelance designers worldwide to create custom designs.
Designhill AI Logo Maker’s pricing structure depends on the specific design service you require. For logo design, they offer three pricing packages. The company also offers add-ons like expedited delivery, copyright ownership, and brand style guides for an extra fee.
Pricing:
Basic Package: Starts at $20
Premium Package: Starts at $65
Enterprise Package: Starts at $125
6. Hatchful by Shopify

Hatchful by Shopify is an AI logo design tool specifically developed for entrepreneurs and small businesses. It allows users to create professional logos, even without design experience.
Hatchful offers a user-friendly interface where you can input your business name and select your industry. Based on your inputs, Hatchful generates a variety of logo options using its AI algorithms. You can customize the designs by choosing colors, fonts, and layouts that align with your brand identity.
Pricing:
Hatchful is free to use and offers a free downloadable logo package.
7. Wix Logo Maker

Wix Logo Maker is a user-friendly online tool that allows individuals and businesses to create professional logos. It offers design templates and customization options to help you achieve a unique logo for your brand. If you’re using Wix as your website builder, the logo you create with
Wix Logo Maker can be easily integrated into your website.
Wix Logo Maker offers a free version allowing you to create and download a low-resolution logo. To access high-resolution logo files, you must purchase one of Wix’s premium plans, which vary in pricing and features.
Pricing:
Basic: $20
Advanced: $50
Are AI Logo Design Tools Really That Good?

Like any other technology, AI logo design tools have strengths and limitations. You must understand their capabilities and consider the context in which they are being used. Here are some points to consider:
- Efficiency and Speed: AI logo design tools can generate logo options quickly and efficiently. AI algorithms and machine learning analyze design trends and user preferences to provide several logo options at a time.
- Design Assistance: AI tools can provide design assistance by suggesting color palettes, font combinations, and layout options. This feature is helpful for individuals who may not have design expertise or are looking for inspiration.
- Limited Creativity: While AI logo design tools can generate logo options, they may need more creativity and artistic flair than a human designer can bring. AI algorithms rely on existing design patterns and trends, so logos may need more originality or capture the brand’s personality.
- Customization: AI logo design tools often provide customization options, allowing you to modify fonts, colors, and layouts. But these tools may have limitations regarding the intricate details of logo design.
- User Input and Feedback: AI logo design tools rely on user input and feedback to improve their algorithms and generate better results. They learn from user preferences and design choices, which can lead to continuous improvement over time. However, it’s important to consider that AI tools may only sometimes capture design nuances and subjective aspects.
Conclusion
AI logo design tools can be a valuable resource for individuals and businesses seeking a quick solution for logo creation. However, if you can afford a professional logo designer, you must go for it! A professional designer may still be the best option for achieving a truly unique and personalized logo.
If you’re ready to hire a professional graphic designer, Penji has the best team to design a stunning logo. See Penji in action by watching this 8-minute demo video!
About the author

Rowena Zaballa
With a background as a former government employee specializing in urban planning, Rowena transitioned into the world of blogging and SEO content writing. As a passionate storyteller, she uses her expertise to craft engaging and informative content for various audiences.


