
B2B SaaS companies live and die by their marketing materials. Product screenshots, landing pages, email campaigns, pitch decks, social media graphics. Every piece needs to match your brand and convert visitors into trial users. But finding reliable designers who understand SaaS products? That’s harder than it should be.
Penji offers a solution built specifically for fast-moving tech companies that need quality design work without the hiring headaches.
Unlimited Design Services That Scale With Your Company
SaaS companies don’t have predictable design needs. One month you’re launching a new feature and need 20 graphics. Next month you’re focused on content marketing and only need a few blog headers. Traditional designers charge by the project, which makes budgeting difficult.
Penji for B2B SaaS Companies changes this with unlimited design services. Pay one flat monthly rate. Submit as many requests as you need. The design team works through them in order, typically completing each request within 24 to 48 hours.
This model makes particular sense for SaaS businesses. Product updates happen constantly. Marketing campaigns need fresh graphics. Sales teams want new presentations. Having unlimited access to graphic design services means you never have to choose between projects due to budget constraints.
Design as a Service Built for Tech Companies
The traditional agency model doesn’t work well for B2B SaaS companies. Agencies want retainers, minimum commitments, and long onboarding processes. Freelancers disappear when you need them most. Internal hires take months to recruit and cost six figures plus benefits.
Design as a service solves these problems. Think of it like your SaaS product. You don’t sell software with a one-time payment anymore. You offer subscriptions because they provide consistent value. Penji applies the same thinking to design work.
You get access to a dedicated graphic design team that learns your brand, understands your product, and delivers consistent quality. No onboarding new freelancers every month. No explaining your brand guidelines over and over. The team already knows your style after the first few projects.
Everything B2B SaaS Companies Actually Need

SaaS marketing requires specific types of design work. Landing pages that convert. Product screenshots that highlight features. Email graphics that get clicks. Penji’s graphic design for business covers all of it.
Need a complete website redesign? They handle that. Want branded templates for your sales team? Done. Social media graphics for LinkedIn and Twitter? Included. The service covers everything from small assets like icons to large projects like complete brand overhauls.
What makes this particularly valuable is the speed factor. SaaS companies often need designs yesterday. A competitor launches something new, and you need to respond quickly. Product bugs require emergency documentation updates. Marketing campaigns change direction mid-stream. Having a team that delivers in 24 to 48 hours means you can actually keep up with business demands.
Why SaaS Companies Switch to Penji

Most B2B SaaS companies try the freelancer route first. They find someone on Upwork or through a referral. It works for a while. Then the freelancer gets busy with other clients. Or they don’t understand SaaS positioning. Or they take too long to complete revisions.
Penji for B2B SaaS Companies solves these common frustrations. The platform ensures consistent availability. Your requests get handled even if one designer is unavailable. The team has experience with SaaS companies specifically, so they understand product marketing and how to visualize technical concepts.
Another major benefit is the revision policy. Unlimited revisions until you’re satisfied. No awkward conversations about additional charges. No rushing to approve work that’s almost right. Just keep requesting changes until the design matches your vision.
Simple Process That Works

Getting started takes minutes, not weeks. Choose a subscription plan based on how much design work your company needs. Submit your first request through the platform. Include reference images, brand guidelines, and specific requirements. The design team starts working immediately.
Most SaaS companies start with landing page designs or product graphics. Once they see the quality and speed, they expand to other materials. Email templates, social media graphics, pitch deck designs, infographics for content marketing. Penji’s work shows the range of projects they handle for tech companies.
The subscription model means Penji makes financial sense for companies at different stages. Early stage startups get professional design without hiring their first designer. Growth stage companies fill the gap between their one internal designer and a full design team. Enterprise SaaS businesses use it to supplement their existing design department during busy periods.
Frequently Ask Questions
How quickly can Penji complete SaaS design projects?
Most requests get completed in 24 to 48 hours. Complex projects like complete landing pages might take a few days. Rush requests can often be prioritized if needed.
Does Penji understand technical SaaS products?
Yes. The design team has experience working with B2B SaaS companies and understands how to visualize technical features, create product screenshots, and design for technical audiences.
Can we use Penji for both marketing and product design?
Yes. Penji handles all types of graphic design work including marketing materials, UI elements, product graphics, and documentation visuals.
What if our brand guidelines are complex?
The design team works with detailed brand guidelines regularly. Upload your guidelines once, and the team follows them for all future projects. They learn your brand over time.
How does pricing work compared to hiring a designer?
Penji charges one flat monthly rate for unlimited design requests. This typically costs less than hiring even a junior designer, and you get the experience of a full design team.
About the author

Flore
Flore’s passionate about turning ideas into clear, useful content that connects with people and performs on search. From blog posts and landing pages to full content plans, her work is grounded in purpose and always aligned with a bigger picture.