Alicia Frausto: Building Vegan Spaces for People of Color - Unlimited Graphic Design Service


Alicia Frausto: Building Vegan Spaces for People of Color

July 10, 2019, by


Episode # 27 of Shades of Success features an in-depth conversation with Alicia Frausto. Alicia crossed my radar a few weeks ago due to her work with Veggie Mijas. I love the fact that she’s a representation for people of color in the vegan space. In our interview she details her vegan journey, making healthy food accessible in low-income communities, and the benefits of clean eating. Check it out!

Alicia Frausto

Alicia Serna Frausto (she/they) is a queer low-income first-generation Mexican-American. She is also an activist, educator, performer, and filmmaker. She is currently pursuing a Master of Science in Education at the University of Pennsylvania Graduate School of Education. Alicia has traveled to over a dozen countries, worked in four continents, and speaks five languages. Alicia’s vegan journey began nine months ago when she decided to try a vegan diet for health reasons. She is the Philadelphia Chapter organizer for Veggie Mijas. Through organizing and community building, their knowledge of veganism and their relationship with the earth and all species on it has only grown.
Alicia Frausto

Veggie Mijas

Veggie Mijas is a women of color/non-binary folks of color/femmes of color collective, in which we highlight the importance of having a plant-based lifestyle. This includes intersecting race, gender identity, class, and sexuality; being brown, Latinx, non-binary, women, queer, genderqueer, coming from a working-class background, and having other marginalized identities. We are very passionate about spreading awareness of the lack of resources we have to healthier options in the hood, animal liberation, environmental justice. This is a platform where women/folks have shared their families recipes, their own recipes, and have talked about why being vegan has connected them to their ancestral roots.

Interview Highlights

00:07:09 – How do we create more access to healthy food in low-income communities?

In creating access to vegan food is awareness. So for example, we have an event coming up later in the year where we kind of want to do a scavenger hunt at corner stores. Folks and people of color don’t have access to fresh healthy vegetables. It’s all very

00:14:51 – Can you explain some of the other benefits you noticed?

So I grew up where whenever we have food on the plate, you eat everything on that plate because we’re not going to waste a single bite. And so that’s how I grew up feeling this like guilt that I could not clean up a plate. I had to eat everything on the plate. I mean, that led to my later relationship with food and I would just consume everything because I was like, there’s a free meal at this event. So that kind of mentality is not healthy. Finally having more awareness of my body and what it liked and disliked and having a conscious choice over what I was eating definitely changed my mental health and my relationship with food.

00:21:58 – To deal with that when they’re trying to make the transition and eat clean or they might have an allergy or, you know, a reaction or something. How do you deal with those type of issues?

Luckily we have so many new like plant-based milks that are out. Now there’s oat milk and coconut milk. I just recently bought a macadamia milk. The thing is that the dairy industry has convinced us that the only type of milk we need to be having is cow milk, and you see it all the time. Like you see it on Netflix shows. How many times have you seen a school scene with a little carton of milk or someone opening the fridge and there’s the milk and this is so infiltrated everywhere that that’s all we see But really, there are other options of milk.

About the author

Sekinah Brodie is the Director of Partnerships at Penji. She enjoys writing and constantly learning about technology, entrepreneurship, and diversity in startups. She strives to empower women and minorities with job opportunities, career development, and positive representation. She recently launched an interview based podcast called “Shades of Success” that highlights individuals who champion diversity and positive community impact.

The all-in-one design team for your business

Get logos to websites and everything in between, Penji gives teams the designs they need to scale their business.

Find out more

Related articles


A Compiled List of the Best 20 Marketing Agencies in Tampa

You won’t run out of things to do in Tampa. You can drink craft beer, visit museums, view aquatic life, and have fun in amusement parks. Plus, the city is rich in culture and history, too, as the city has...

May 23, 2020, by

Small businesses

Why Hiring a Freelance Web Designer is the WORST Idea

Building a website is often compared to building a house. It needs thoughtful attention and careful planning. A Taylor and Francis Online study shows that users take an average of 0.05 seconds to form an opinion about your website. And...

May 23, 2020, by

Logo design

Old Company Logos Versus Their Current Logos

Whenever you are starting a business or brand, one of the first things that you think about is your logo. It’s because logos are the foundation of brand identity. If done correctly, you are already sending a strong message to...

May 22, 2020, by

Join thousands of teams already using Penji

Try your Penji unlimited design membership 15-days money back guaranteed

See pricing
We've Designed 1000+ Facebook Ads. Here Are 5 Templates That Works Everytime
Free Download